Garden Plans

Is WNBA Expansion in jeopardy? The Portland Problem, Part I | WNBA Podcast



Host Jackie Powell sits down with Sean Highkin, longtime NBA reporter and the author of The Rose Garden Report, to parse through what happened to WNBA expansion in Portland. In Part 1, Sean and Jackie discuss Portland’s WNBA origin story, why Portland is such an advantageous location for expansion and how what we all thought was a done deal suddenly wasn’t. Come back on Sunday to hear Part 2.

Thumbnail Photo Credit: Candice Ward-USA TODAY Sports

Links:

Bill Oram of The Oregonian’s reporting:

https://www.oregonlive.com/sports/2023/11/wnba-shelves-plans-to-expand-to-portland.html

https://www.oregonlive.com/sports/2023/11/how-the-wnba-to-portland-plans-fell-apart-days-before-expected-announcement.html

Sean’s Work at The Rose Garden Report:

https://www.rosegardenreport.com/p/wnbas-plans-for-portland-expansion

Howard Megdal on why having one expansion team is a problem:

The WNBA needs to solve the Portland problem, fast — Chicago Sky GM Jeff Pagliocca talks new role — Must-click women’s basketball links

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5 Comments

  1. Portland does not have the population needed to generate significant new income from tv advertising and merchandise sales. They will have to remain Storm fans just like the people in Washington state have to be Trailblazers fans.

  2. WNBA can't make a profit with the teams they have established now. Adding more "Supply" where there is no financial "Demand" will not make the product more alluring or profitable. They need to improve the play of the game to get paying fans. Right now, they can't fill seats when they give away free tickets because their product is unwatchable.

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