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Q&A with Tim — PR and Marketing Lessons, Time Dilation, Selling to the Affluent, and Much More



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Welcome to another episode of The Tim Ferriss Show, where it is usually my job to sit down with world-class performers of all different types to tease out the habits, routines, favorite books, and so on that you can apply and test in your own life. This time, we have a slightly different format, and I’m the guest.

As some of you know, I tested a “fan-supported model” in 2019, but I ended up returning to ads by request. That’s a long story, and you can read more about it at tim.blog/podcastexperiment. I recently sat down with the original supporter group for a fun and live Q&A on YouTube.

In this episode, I answer questions on marketing and product launches, premium pricing, user feedback, fasting routines, podcast advertising, my recent gardening adventures, tools for releasing tension in the iliacus and psoas muscles, my current coffee and alcohol rules, advice for artisans, animal communication, tools for adverse life moments, and more.

Please enjoy!

00:00 Start
01:08 How I would build clientele/mitigate risk if I were opening a restaurant.
05:48 Raising awareness for a new productivity tool.
11:15 Notable contributions during my days as a tech company advisor.
14:12 Biggest project/challenge at the moment.
14:50 Biggest takeaway from my own work that often gets overlooked.
17:43 Thoughts on curated newsletters for information gathering.
19:40 Recent spiritual shifts?
23:11 Derek Sivers.
23:33 New invention: franchise or sell the proprietary system?
28:34 My experience with Bas Rutten’s O2 breathing device.
29:39 Encouragement for a caregiver amid a chronic medical situation.
31:45 Ketamine and bladder damage.
34:31 Is it always bad to be the bottleneck to your own business?
36:11 Blogs or newsletters I read every day.
37:47 First steps on the animal communication journey.
41:35 Preparing, enduring, and breaking a three-day fast.
46:45 How to launch a successful nonprofit.
50:50 Building a luxury brand.
01:05:49 Favorite recent travel destinations.
01:06:36 Shredders.
01:07:10 Outcompeting in a saturated market.
01:10:58 Coffee vs. tea.
01:11:53 Limiting alcohol intake.
01:15:36 Shaved Ice Island.
01:15:45 Resources for the archery curious.
01:19:27 Fiction writing.
01:20:24 Past guests who have inspired me through tough times.
01:23:10 The mental model that most effectively helps me prioritize.
01:27:13 Cosmic insignificance therapy (via Four Thousand Weeks).
01:27:28 Marketing The 4-Hour Workweek in 2007 vs. 2022.
01:33:24 Metaverse musings.
01:35:41 How does my garden grow?
01:37:58 Workout routine.
01:43:34 Optimizing ROI on ad dollars spent.
01:57:18 Required reading for someone in need of self-love.
01:57:35 If asked, would I appear on The Joe Rogan Experience again?
01:58:03 Have I ever tried backcountry skiing?
01:58:49 What is Project 555?

About Tim Ferriss:
Tim Ferriss is one of Fast Company’s “Most Innovative Business People” and an early-stage tech investor/advisor in Uber, Facebook, Twitter, Shopify, Duolingo, Alibaba, and 50+ other companies. He is also the author of five #1 New York Times and Wall Street Journal bestsellers: The 4-Hour Workweek, The 4-Hour Body, The 4-Hour Chef, Tools of Titans and Tribe of Mentors. The Observer and other media have named him “the Oprah of audio” due to the influence of his podcast, The Tim Ferriss Show, which has exceeded 800 million downloads and been selected for “Best of Apple Podcasts” three years running.

Connect with Tim Ferriss:
Sign up for “5-Bullet Friday” (Tim’s free weekly email newsletter): https://go.tim.blog/5-bullet-friday-yt/
Visit the Tim Ferriss PODCAST: https://tim.blog/podcast/
Visit the Tim Ferriss BLOG: https://tim.blog/
Follow Tim Ferriss on TWITTER: https://twitter.com/tferriss/
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24 Comments

  1. legalize all drugs, plants should not be a crime, don't punish humans for wanting to express their god giving right to ingest fungus

  2. 29:31 – that podcast with BJ Miller has been instrumental to the way I try to live. I always go back and listen to it every now and then. 💜

  3. Tim's content and interviews are something that everyone can benefit from. It amazes me and is frankly quite concerning that Tim's channel only has 1 million subscribers while other channels that promote ridiculous and brainless content have 10 times the number of subscribers.

  4. Enjoying the rethink, the podcast content and the new projects are interesting as experience based and incorporating some things said a while ago now being rolled out like 555 or who is going to create the 3 HR series…

  5. As a seventy year old Canadian, Tim’s conversations have accompanied me on long walks for years. Non-sequitur admitted, I’ve never pictured him sitting down, facing me . . .

  6. Tim, I feel on a similar wavelength to you… particularly where I was like 5-6 years ago when I wrote Slipstream Time Hacking about experiential time dilation (i.e., meaning expansion) and Willpower Doesn't Work, which fits with your thinking on information/decision diet.

  7. Love the podcast and these Q&A's are absolutely amazing. Hope Tim does even more of these. Super impressive the tangible advice this guy is able to give out for such a wide scope of topics.

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