As New Jersey continues to attract major studios, television series and independent productions, the state is establishing itself as one of the country’s leading destinations for film and television production.
On the latest episode of Garden State Greenlight, Jon Crowley, executive director of the New Jersey Motion Picture and Television Commission, joins ROI-NJ Multimedia Journalist Thomas Philip to discuss the factors fueling the state’s remarkable growth and what comes next for the industry.
Crowley reflects on his three-decade career in production, from starting as a production assistant and editor to leadership roles at NBCUniversal and Time Warner before transitioning to lead the state’s film commission.
The conversation explores how the commission serves as a connector among filmmakers, municipalities and businesses, helping productions navigate permitting, location scouting and workforce development while promoting New Jersey as a production destination.
Crowley explains why New Jersey has become one of the nation’s fastest-growing film markets, pointing to the state’s experienced workforce, diverse locations, expanding production infrastructure and competitive tax incentives. He also discusses the commission’s efforts to simplify the production process, making it easier for projects of every size to film throughout the state.
The discussion examines the industry’s broader economic impact, including job creation, local business spending and investment in studios, post-production facilities and other support services extending beyond film sets.
Looking ahead, Crowley shares his optimism about New Jersey’s future as Netflix, Lionsgate and Paramount expand their presence in the state. He also outlines opportunities for filmmakers, businesses, property owners and crew members to participate in the state’s growing production ecosystem.
Listen to the full conversation on the latest episode of Garden State Greenlight.

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