Don’t forget to price your items.
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2. Put items in the right place
If you’re setting up your makeshift store, Milovic says, don’t put anything on the ground. It instantly lowers the perceived value of the item. Instead, set up as many tables as possible, even creating makeshift ones to bring the goods closer to eye level.
In terms of ordering the items for sale, there’s a delicate balance. If all of the cheap items are on the curb, passersby might assume that only cheap goods are available at your garage sale.
If only expensive items are at the onset, they might assume everything is too expensive. That’s why, for eye appeal, it’s key to have a mix of prices and products at the boundary of your garage sale.
3. Get people to your sale
If you’re putting out signs, Milovic says, try to place them blocks away from your home to draw in as many people as you can.
For online promotion, Facebook can localize content to users. That means people nearest to you will be the ones that find out about your sale when you advertise it.
However, a garage sale might also compete with online purchasing from Facebook Marketplace or eBay, where it might be easier for someone to find the specific thing they want with minimal effort. That’s where it’s up to you to stand out.
“If I’m doing a garage sale, why is it better than just going on Marketplace or just buying or shipping it through eBay?” Milovic says. “How do I make this inviting?”
One way to draw people in is by being part of a larger neighborhood sale. But then, he says, you should be ready to compete for business.
“The likelihood the people in your neighborhood have similar things to you is strong,” Milovic says. “We tend to live near people that are like us.”
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