Most Facebook advertisers and Instagram advertisers don’t last 6 months.
Why? That’s what I cover in this video.
Firstly, marketers enter the Meta ads space with very unrealistic expectations, which really sets them up for a fall.
Then they pick Facebook ad markets that they simple aren’t ready for yet.
Here, I describe how to do it the right way.
#facebookads #metaads
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34 Comments
True. First time I was also think that Google is the best platform. Facebook is worse. Now after 4 years my thinking totally changed
Just a note, nothing came up when you pointed to check out the next video just some arrows but no video.
Thanks so much Ben I have so many days where I just want to give up
Amazing video ben!! I would love to get video of how to compensate facebook lead ad policy if you don't have website to put it in.
Well how does the Omnipresent strategy work when you are competing with other companies? You suggested $1 a day for each adset. If other companies adsets are higher than $1 you lose correct?
come on man. keep it nice and cheap lol
with that said. im thankful for your content keep up the good work it took me from a beginner to decent? i wouldnt say expert i dont think anyone should claim their an "expert"
Thanks!
When exactly should advertisers quit? I know you said the ads should run for atleast 7 days, is that still the case with meta ads? I have quit within 3 days of running ads many a time.
What about starting off with a brand new unique product that no-one has seen before. Commit to 3k/month and jump in with your outfit?
awesome really helpful
aweesome awesome
100% agreed
Hi ben, just wanted to ask about Ad fatigue? my Ad has a warning of Ad fatigue, should i ignore ?
Great video as always. Reminds me the psychology of FB Ads video, one of your best. Thank you
Do you charge on a month to month basis or do businesses have to agree to a block of time
Ben what should my daily ad spend be if I am trying to increase my $50 DSL?
Amazing video! Just came across your channel and your videos have been very helpful with starting my agency.
Hi Ben,
I have one Direct to offer campaign 4x ad sets (purchase objective with 4x ads in each) and 4x ad sets (add2cart objective with 4x ads in each). Is it ok to mix objectives like this within campaigns?
Man the edits are so good 😂😂
Wise words and giving us the utmost value as always, Ben! I've found my perfect target audiences and the creatives I'm using are generating fantastic results (5% CTR and around $10 CPM), however the conversions are fluctuating a lot. I've tried vertical scaling like you've mentioned in your other videos, but the results seem to be coming from low budgets (around $7/day). My audience sizes are pretty big, both over 20 million people. I know there is great potential to scale, but I feel like I'm just missing something. I'd love to hire your agency, as I know we have potential to be doing $3000 a month, however we're not there yet! Any ideas or suggestions? Thank you for everything you're bringing to us and keep doing these fantastic videos!
Thank you for making this video. I have had several friends that have given up within 3/4 months and others that don’t understand how long it could take and how Much money, sadly, you will have to spend before the ads start to become profitable…
Honestly. Facebook ads stopped delivering sales for me and from what can tell many other last spring and the gurus ignored it.
I have lots of experience and knew how to convert. Then it stopped colld and ads have not converted since no matter how many of these guru techniques we apply its now junk traffic.
Very straight to the point. Needed someone to expose the truth. Thanks, Ben. As always very useful
Love your videos Ben, I’m learning so much.
Quick question: We have a luxury jewelry store with a $3000 AOV, however our budget for a month is roughly 3k as we’re just starting out on FB.
People say when testing you should be spending at least third of your AOV a day to expect a purchase, but for us it’s impossible at this point. What do you recommend we should do?
Ben, what do you think about the information that Facebook can be possibly closed in Europe ?
Hi Ben,
i want to ask how to resolve 'Temporary hold failed'?
i try to add more payment card but its still failed 🙁
Thanks, Ben. So when starting, would we advertise under our own name, our own business/company name, or for someone else (and link to their account)?
I have a rough formula of %profit calculation. I need you to verify. it is calculated using roas.
Example here will be breakeven roas of 1.5 and ads roas of 2
If breakeven roas=100% of your $ back.
Profit margin X% will be equal to (current ads roas ×100/breakeven roas) in our example it will be 2×100/1.5 which is 133 so profit margin is 33%
Is my formula correct?
THANK YOU for this !
7:07 got me dead. 😂😂😂😂
Top notch video. Your videos are a mix of humor, intrigue, excitement with lots of learning. Very well made. Thank you!
I block every FACEBOOK AD i possibly can.
Fantastic video! What would you recommend to someone (my case) who want to start an agency but got their PERSONAL account PERMANENTLY restricted to run ads?…
It's because I was using a pseudonym on FB (for my Youtube channel project), I never did anything illegal.
Should I hire someone to run ads for my clients?
Intentional congruency