Prudential and SG Eco Fund Partner to Strengthen Climate and Health Resilience Through Community Gardening Initiatives

27 October 2025, Singapore: Prudential Singapore and the SG Eco Fund have entered into a two-year partnership aimed at strengthening climate and health resilience, promoting environmental awareness, and fostering social inclusion across communities in Singapore. Supported by the Prudence Foundation, the collaboration will focus on driving sustainability initiatives that encourage active community participation.

At the heart of this partnership is the Healthy Harvest initiative, which has established two inclusive community edible and therapeutic gardens located at Telok Blangah and West Coast. These gardens are designed to engage seniors, youth, and persons with disabilities in sustainable food-growing practices while promoting healthier lifestyles through improved nutrition and outdoor activity. The initiative also aims to build stronger community connections and promote collective responsibility towards environmental sustainability.

The partnership extends beyond the gardens. Prudential will integrate environmental sustainability content into its community programmes to educate younger generations, while also engaging its clients and partners to raise awareness of the SG Eco Fund and foster collaboration on sustainability projects.

The partnership was launched with the unveiling of Prudential’s rooftop edible garden at Telok Blangah Street 31. The community event was officiated by Ms Rachel Ong, Adviser to Tanjong Pagar GRC Grassroots Organisations, who joined residents in harvesting and packing vegetables for local distribution. Speaking at the event, Ms Ong highlighted the deeper significance of community gardening, noting that growing food fosters connection, stewardship, and shared purpose among residents.

Through the Healthy Harvest initiative, Prudential and the SG Eco Fund aim to achieve measurable community and environmental outcomes. The programme targets the collection of 6,000 kilograms of food waste for composting, the harvesting and distribution of 3,000 kilograms of fresh produce (equivalent to 20,000 food packets), and the engagement of over 120 seniors and persons with disabilities as regular volunteers. Additionally, more than 1,000 participants, including Prudential employees, financial representatives, and customers, will take part in hands-on workshops to learn about sustainable gardening and healthy eating.

Ms Tan Ping Ping, Head of Sustainability at Prudential Singapore, said the initiative demonstrates the company’s commitment to building resilience and wellbeing within communities. “Healthy Harvest reflects our belief that sustainability and health go hand in hand. We want to empower people to grow their own food, embrace sustainable living, and make healthier choices. This partnership with the SG Eco Fund represents an important step towards a more resilient and climate-ready Singapore,” she said.

Mr Desmond Ho, Trust Secretary of the SG Eco Fund, expressed optimism about the collaboration’s impact. “The SG Eco Fund supports community-led efforts that advance environmental sustainability in alignment with the Singapore Green Plan 2030. Our partnership with Prudential through Healthy Harvest shows how cross-sector collaboration can inspire collective action and meaningful participation at the community level,” he said.

The community gardens are managed by Farmilysg at Telok Blangah and City Sprouts at West Coast Park, both social enterprises that promote sustainable urban agriculture. Designed with inclusivity in mind, the gardens feature wheelchair-accessible raised beds and spaces for workshops, composting drives, and produce distribution. The Telok Blangah garden, covering 185 square metres, incorporates vertical A-frames and modular raised beds, while the 50-square-metre West Coast Park site includes greenhouse lots, hydroponic structures, and planters for interactive and therapeutic gardening activities.

At West Coast Park, the programme also includes participation by students with autism, who engage in simple gardening tasks that provide both structure and therapeutic benefits.

The Healthy Harvest initiative forms part of Prudential’s SG60 community investment programme, celebrating Singapore’s 60th anniversary and Prudential’s move to its new office at Labrador Tower. In June 2025, Prudential announced an increase in its total community investment for the year from S$880,000 to S$1,000,000, with a portion of the additional funding dedicated to expanding activities at the community gardens and deepening engagement with local residents.

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