What makes a holiday truly unique are the little touches that elevate the experience. With Selected, Garden Hotels & Resorts adds an extra layer of exclusivity designed for travellers seeking a more refined way to enjoy their stay. Selected is a concept designed to enrich the holiday experience, a way to enjoy the signature comforts of Garden Hotels & Resorts with enhanced personalisation, privacy and premium-quality services.
An experience that begins before you enter the room
Selected is more than an upgrade it’s a thoughtfully crafted concept that embraces every moment, from the welcome on arrival to the last moments of your stay. The journey begins at check-in, with priority access to an exclusive lounge, where guests are welcomed by a dedicated Ambassador a personalised host throughout their stay. Their role goes far beyond customer service: they curate each guest’s experience to make it truly unique while also seamlessly connecting every Selected detail to the brand’s philosophy of hospitality.
Guests are greeted with a special welcome pack featuring Mediterranean-inspired products. For the little ones, the kit includes charming details like Woogi plush toys and drawing sets, ensuring the entire family feels part of the premium experience.
Exclusive spaces, elevated comfort
Selected guests enjoy access to reserved areas designed for privacy and relaxation. Highlights include the Sky & Sea Lounge, with Bali beds and drinks service, and the dedicated buffet areas offering a more serene atmosphere and an even more attentive service.
The experience continues in the room, with amenities that enhance every moment: a minibar stocked with locally sourced drinks, premium-quality mattresses, a pillow menu and complimentary towels for the pool or beach.
Every detail is carefully considered to ensure your stay not only exceeds expectations but becomes a truly memorable experience
Mediterranean authenticity inside and outside the hotel
Selected goes beyond the hotel walls. It’s part of a hospitality philosophy that connects travellers with the region and the richness of Mediterranean culture. That’s why it also includes curated experiences beyond the hotel itself like a drink at the exclusive Nivia Born Boutique Hotel in Palma or a cocktail at Malgache, a renowned restaurant in Puerto de Alcudia.
This connection with the surroundings extends to the buffet cuisine, where Km0 and organic products are clearly highlighted, and theme nights celebrate the flavours of Balearic cuisine. A delicious way to share the identity of the destination, one bite at a time.
Selected hotels
The service is currently available at three of the top Garden Hotels & Resorts:
Hotel Garden Playanatural Hotel & Spa (Andalusia, adults only).
Tropic Garden Hotel Apartments (Ibiza, families and adults).
Hotel Playa Garden Selection Hotel & Spa (Mallorca, families and adults).
In 2026 the service will also become available at the Cala Millor Garden Hotel (Mallorca, adults only), and in 2027 will be extended to the future Garden Bahía de Lobos (Fuerteventura, families and adults). With these additions, Selected will strengthen its presence in strategic destinations and reinforce its identity as a cohesive premium offering across the brand.
A product shaped by evolving demand
The success of Selected lies in its ability to meet a growing trend: the pursuit of affordable luxury. More and more modern travellers seek premium experiences without the need for a five-star hotel stay. They’re drawn to detail, exclusivity and distinctive touches within the 4-star category and Selected delivers precisely that: a concept designed to add tangible value and elevate family holidays, romantic breaks or relaxing getaways.
Hospitality with a purpose
Beyond comfort, Selected embodies the spirit of Garden Hotels & Resorts: a responsible hospitality model rooted in sustainability, local sourcing and personalised service. It forms part of the brand’s differentiation strategy, where the circular economy stands as its greatest competitive advantage and where true excellence is measured not only by service, but by the positive impact made on the region.
Elevating the everyday to the extraordinary
Selected by Garden Hotels & Resorts is designed for travellers who seek more than the basics, those in search of unique, memorable experiences.
A premium offering within 4-star resort hotels, it transforms each stay through personalised attention, exclusive spaces and a deep connection to Mediterranean identity
In a market that’s constantly evolving, Selected reminds us that true luxury isn’t always ostentatious, it resides in the details that turn a holiday into something truly extraordinary.
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